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Developing Trends: Flexitarians in France

In a recent study, it was found that compared to 2014, 82% of French people say that they are now paying more attention to the food they consume. It is clear from the way that supermarkets are now investing in, and including more and more food options for those who follow a particular lifestyle (vegetarian, veganism, gluten free etc), that this segment of the market will grow over the following years.