Merger Delhaize & Albert Heijn: €500 million savings expected at supply level
Following the approval by the American FTC authority, the merger of Delhaize and Albert Heijn was formally signed in July and a new retailer was born. The fusion results in a company with more than 6,500 stores in Europe and the USA, where 375,000 staff see to over 50 million clients.
Their top suppliers have already been invited to have an initial commercial discussion. The new company wants to save € 500 million in 3 years time through improved buying conditions. Special efforts are initially expected from the likes of Unilever, P&G or Danone.
The pricing structure between both countries is currently different. The impact of various retail margin expectations , taxes and VAT levels as well as the price consciousness of the Dutch consumer are reflected in different RSP’s for the same products across both sides of the Dutch-Belgian border.