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The Guilt-Free Consumption

It is a growing market trend that proposes environmentally friendly products, such as recyclables, fair trade and no substances harmful to health and responds to a growing need around the world, since it is based on a universal feeling: all We want to have our conscience clean, calm. “Consumers are eager for a type of … Continue reading “The Guilt-Free Consumption”

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Export of Belgian food & drink industry is booming

The value of the Belgian food and drink industry in 2017 grew with 5.1% to €52.6 billion.  This excellent result is mainly thanks to exports which grew with 7.5% to €26.7 billion.  Especially the markets outside the EU saw the strongest growth (+15.5%), reaching a turnover of €4.3 billion. The most important long distance market … Continue reading “Export of Belgian food & drink industry is booming”

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Perfect World Ice Cream launched in major retailer Jumbo

Last April key Dutch retailer Jumbo launched three flavours of the sugar free and vegan ice cream Perfect World Ice Cream (PWIC). PWIC is an entrepreneurial British start-up which goal is to revolutionise the ice cream category by producing ice cream without sugar and dairy.

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It’s a Perfect World for Green Seed UK

Perfect World Ice Cream has teamed up with Green Seed UK to grow their business in UK retail and foodservice, with a roll-out into selected European markets also now just beginning. Capitalising on the trends for both vegan and healthy foods, Perfect World is now making a big impact on UK consumers (with 95,000 Facebook … Continue reading “It’s a Perfect World for Green Seed UK”

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Obrigado Serves as Official Sponsor of ‘Escape to Margaritaville’

IRVINE, Calif. — Theatregoers can now sip on a refreshing and delicious beverage while enjoying Escape to Margaritaville, the new Broadway musical comedy featuring the songs of iconic singer-songwriter-author Jimmy Buffett, thanks to a sponsorship by Obrigado coconut water. The international beverage brand is the official non-alcoholic beverage sponsor of the Broadway show. Escape to Margaritaville … Continue reading “Obrigado Serves as Official Sponsor of ‘Escape to Margaritaville’”

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FMCG-Growing in Spain thanks to a connected and healthy consumer

According to the supplier of big data and predictive analytics for manufacturers and distributors of consumer goods, IRI, the Spanish consumption is in continuous growth, being the departments of perfumery and of the healthy foods the ones that grow more. By channels, the large supermarket continues to lead the market (growing market share to 49.8%), … Continue reading “FMCG-Growing in Spain thanks to a connected and healthy consumer”

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RYVITA LAUNCHES NEW SNACKING LINES IN RESPONSE TO PROTEIN TREND

Associated British Foods-owned snacking brand Ryvita will launch two new product lines in the UK this year alongside updated packaging and a £1.9 million advertising campaign. Ryvita Protein will be unveiled as the brand aims to respond to consumer demand for protein in the savoury biscuit market. Created using pea protein, the line will be … Continue reading “RYVITA LAUNCHES NEW SNACKING LINES IN RESPONSE TO PROTEIN TREND”

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Brazilian coconut water brand Obrigado expands to Europe

Brazilian coconut water brand Obrigado is set to expand into Europe, just two and a half years after launching on the Brazilian market. Obrigado, which is also available in the US, is produced from fresh, young green coconuts that are harvested on the brand’s own sustainable farms in the state of Bahia. Its name, which … Continue reading “Brazilian coconut water brand Obrigado expands to Europe”

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Blue Diamond Launches Crafted Gourmet Line of Almonds, Embraces Entertaining Category

Blue Diamond, the world’s leading almond marketer and processor, today announced a new line of Blue Diamond Crafted Gourmet Almonds, created for any entertaining occasion. The new product line is the latest example of Blue Diamond’s dedication to offering high quality California-grown almonds that deliver on flavor and taste. What makes this new line of Blue … Continue reading “Blue Diamond Launches Crafted Gourmet Line of Almonds, Embraces Entertaining Category”