Finding the right distribution partner for chocolate spreads into German grocery retail

Brief & objective

Identify potential distribution partners for business development of Gü chocolate spreads in Germany.

Result

Meetings with three different distribution partners. Gü could choose the ideal match.

Action Green Seed Germany

• Identification of potential distribution partners
• Development of German-language pitch deck
• Buyer engagement by phone and e-mail
• Set-up of face-to-face meetings
• Advice and guidance on distribution partner selection