World Premiere In Oslo: New 7-Eleven Concept Combines Convenience & Discounted Pricing

Oslo was the venue for the world premiere when 7-Eleven Market opened the doors to the first store in its new concept. The store promises a wide selection of groceries – at prices that match discounters.

Low prices for people on the go.

7-Eleven Market offers freshly baked, drinks, fruit and vegetables as well as simple ready-made meals. The price promise to customers is to match “big sister” discounter Rema 1000’s prices on the 100 best-selling products in the grocery category.

Mariette Kristenson, former CEO of Reitan Sweden now with a similar position at Reitan Convenience, says that the company “challenges and explores the convenience concept of the future with 7-Eleven Market”.
– Street food, organic cheeses, smoothies, juices and vegan alternatives are just some examples of what is offered.